Internet Jargon Buster

Hosting, domain names, ecommerce?
If you are confused by some of the words used on this website and many others this page may help.

Website Jargon Explained

Hosting is where the website resides on a server, much like having files on your computer that can be accessed by anyone who types in a website address i.e. www.yourdomain.co.uk but obviously the server where the website address is much more secure.

Domain names are a name that is given to a website that allows a user to type that domain name into a browser address bar and access the website attached to that domain name such as http://www.blueskyinternet.co.uk

Ecommerce is a name given to online shops. Online shops are where you can purchase advertised goods online; a known example of an ecommerce website would be www.amazon.co.uk. Ecommerce website's can sell anything from products to services. The way it works is a user will go on to the ecommerce website and browse through the products or services. They will then make a choice to purchase; they will then go on to pay through the website. The ecommerce website owner will then be notified of a purchase and the payment will appear within the nominated method (payment gateways such as paypal.co.uk are used for this purpose).

Payment gateways are a method of accepting online payments. Online payments can be in the form of goods purchased from ecommerce website or services that a business / individual provide. These payments can be in the form of a lump sum or a subscription to a service or product.

Blog's or "web blog" is a website that provides constant updated information from the blog owner. The website owner usually enters constant information of any given subject and publishes that information on the blog website. Photographs / images and video can also accompany the blog entries. A well known blog website would be www.blogger.com

RSS feeds are similar to a blog but allow you to read blog's and articles that you have subscribed too in one place using an RSS reader. The RSS feed icon usually resembles this:

FTP
File Transfer Protocol. This protocol is for transferring data between computers, so many content management systems include a FTP capability.

Flash
Vector, graphics-based, animation software. Makes it easier to make websites look rich and interactive. Websites which contain ‘Flash’ content are difficult for search engines to index and rank because they contain relatively small content.

eCommerce
Known commonly as ‘e-commerce’ or ‘eCommerce’, it consists of the buying and selling of products or services over electronic systems such as the Internet and other computer networks.

Description Meta tag
In search engine results a short description near each listing is used to give the user more information about a website. (See also: ‘SEO – Search Engine Optimisation’.)

CPC – Cost Per Click.
Many search ads, and contextually targeted ads, are sold in auctions where the advertiser is charged a certain ‘price per click’. For instance, Google Ad Words’ pay per click ad program, allows you to buy search and contextual ads.

Cookie
Cookies are small data files written to your computer which are used to help websites customise your user experience.

Cache
Copy of a web page stored by either a search engine or browser.

Accessibility
Used to describe, in general terms, the degree to which a system is of use to as many people as possible.

Broken Link
A non-functioning hyperlink, or a link which does not lead to the desired location.

Ad Words
The advertisement and link auction network provided by Google. Keyword targeted, sold on a cost-per-click basis in an auction, which takes into account the ad click through rate and the maximum bid, it works on most of Google’s ads.

 

Fully hosted with email accounts. Your website is hosted and ready to go live on the web for no extra cost.

Compatibility. We make sure your website is compatible on the most popular browsers.

We also offer logo design if you have no corporate identity or would like to change your business image.